PETZEL

One-stop-shop mobile application that helps pet parents store and maintain pet data.

Team
‍Solo Designer

Duration
‍1 Month

Type
Case Study

PROBLEM

Statistics indicate that 60% of people in India have a pet at home. Despite today’s fast paced and digitalized world, pet parents rely on sheets of paper and memory to keep a record of their pet’s medical history. Not maintaining record can lead to precarious situations.

PROJECT SCOPE

A digital one-stop shop for pet parents which keeps a log of their medical history and each health related information in a systematic manner, along with other important pet related data and functionalities that makes pet parenting a walk in the park.

DESIGN PROCESS

DISCOVER

SECONDARY RESEARCH

- Vaccinations every year are essential.
- Deworming once in 3 months is needed.
- Routine checkups are a must.
- Weight & energy levels must be monitored.
- Recording past medical records is necessary.
- Pet insurance is highly beneficial

DEFINE

USER PERSONAS

IDEATE

USER JOURNEY MAP

DESIGN

WIREFRAMES

VISUAL ELEMENTS

LOGO

The Petzel logo symbolizes the sweet twists and turns of being a pet parent.

COLOR PALETTE

Using green shades and tints as primary colors for a fresh perspective towards pet care.

TYPOGRAPHY

Creating a friendly app design by using a geometric Sans Serif font named Satoshi.

INTERFACE

HOMEPAGE

- Manage accounts (in case of multiple pets)
- Access menu for settings, pet’s profile, notes, etc
- Immediate access to Vet ChatBot
- Shortcut to medical records section Current day’s schedules
- Shortcut to explore and social section through quick access feature

GALLERY

This is an easy way to keep the pet’s images and videos in one place, for easier access. It comes under “My Profile” and can also be directly viewed from the homepage.

HEALTH

Pet parents can connect with the Petzel Vet here. Additionally, get fullproof information on insurance, how it works, and choose from multiple companies offering the policy. The primary feature of this section is to view and add medical records categorised into three sections.

CALENDAR

Users can choose to mark an event or mark and repeat it as a reminder. They can easily select events like vaccines, deworming, grooming, medicine, and vet visits. It also allows them to assign specific times and labels if needed. Reminders are also notified on the homepage.

PROFILE

An easy way to view detailed information about the pet with a bar graph of weight history to notice unusual patterns.

EXPLORE

If at any point, a user has doubts that require immediate answers, this is their landing page. From grooming tips to breed specific behavioral and nutrition advice, all information will be officially verified and accurate. It also provides easy training techniques, not to miss out search options for shopping nearby.